Privacy Policy

Last updated: September 28, 2026

This privacy statement describes how LUCVILEA oversees your personal data when you browse our platform, utilize our digital features, interact with customer support, or purchase our products (collectively referred to as the “Services”).

The lucvilea.com website is owned and operated by Shenzhen Titian Technology Co., Ltd. Our e-commerce operations are powered by Shopify, which serves as our principal platform infrastructure partner.

This document explains our methods for acquiring, processing, storing, and sharing your personal details whenever you visit lucvilea.com, engage with our digital promotions, or communicate with our customer service team.

In case of any discrepancy between our Terms of Service and this Privacy Policy regarding personal data handling, the terms of this Privacy Policy shall take precedence.

Please review this Privacy Policy carefully to understand our commitments and practices regarding your personal information.

Categories of Personal Data We Process

When we mention “personal data” or “personal information,” we refer to information that identifies, relates to, or can reasonably be associated with an individual.

This definition does not extend to aggregated, anonymized, or de-identified data that cannot be linked back to a specific consumer.

Depending on how you use our Services and subject to your local jurisdiction and choice, we may collect:

• Contact Information: Full name, email address, contact phone number, billing address, and shipping destination.
• Account Information: Login credentials, saved preferences, delivery history, and user settings.
• Order & Commercial Records: Purchased products, saved cart items, exchange/return records, payment confirmation statuses, and transaction reference numbers.
• Financial Data: Processed via third-party secure payment channels. We do not store full credit card numbers or security CVV codes on our servers.
• Customer Service Interactions: Support messages, product inquiries, uploaded photographs, and feedback provided during customer assistance chats.
• Technical Device Telemetry: IP address, device hardware specs, operating system type, web browser details, network connection data, and digital session tags.
• Website Engagement Data: Browsed pages, product search keywords, referral URLs, duration of visit, click logs, and checkout progression.
• Marketing & Campaign Attribution Data: Ad engagement activity, conversion markers, and promotional response identifiers where permitted by law.
• Consent Choices: Cookie permissions, opt-out preferences, and browser privacy signals.

How We Acquire Personal Information

We collect personal data through several touchpoints:

• Direct Input: When you place orders, register accounts, subscribe to email updates, or send messages directly to customer support.
• Automated Technologies: Collected automatically during website visits via cookies, web beacons, local storage, and server log files.
• Infrastructure Partners: Received from platform vendors like Shopify that support our online store functionality.
• Payment Networks: Provided by payment processing platforms and merchant financial partners.
• Fulfillment & Logistics Partners: Received from shipping carriers, warehouses, and order delivery agents.
• Advertising & Analytics Providers: Shared by digital marketing platforms and web analytics services.
• Security & Fraud Prevention: Sourced from risk management services protecting against unauthorized transactions.

Purposes of Data Processing

We utilize your personal information for specific operational and commercial objectives:

• Order Management & Service Fulfillment: Processing transactions, delivering products, sending tracking updates, maintaining shopping carts, managing customer accounts, and handling replacements or refunds.
• Payment Administration: Verifying card authorizations, preventing fraudulent billing, and processing refunds or order adjustments.
• Promotional Performance & Ad Attribution: Evaluating digital campaign conversion performance, refining ad targeting, and delivering promotional communications where authorized.
• User Experience Optimization: Analyzing site traffic trends, search queries, and navigation paths to optimize store navigation and page loading speeds.
• Platform Protection & Risk Mitigation: Monitoring for fraudulent activity, system vulnerabilities, unauthorized account access, or security threats.
• Customer Communication: Addressing support requests, dispatching order status notices, and providing operational updates.
• Regulatory & Legal Compliance: Complying with statutory laws, accounting requirements, tax filings, and valid government inquiries.

Cookies & Automated Tracking Technologies

LUCVILEA and our authorized service partners utilize cookies, pixels, tags, and scripts to improve website performance and user experience.

These tools are deployed to:

• Ensure essential online store functionality.
• Maintain active shopping cart items across browsing sessions.
• Store user preferences and language options.
• Enhance network security and block automated spam or abuse.
• Track traffic volume and user interaction metrics.
• Evaluate advertising conversion attribution.
• Facilitate relevant promotional campaigns.

Cookies are classified as Essential, Functional, Analytics, or Advertising trackers. Essential cookies are required for basic site operations and cannot be toggled off.

Where required by law, non-essential cookies will only run after receiving your consent. You can update your settings at any time using our Cookie Preferences panel. Disabling non-essential cookies may affect certain customized website features.

Analytics, Advertising & AppLovin Integration

We partner with external advertising and measurement networks to analyze user engagement, evaluate campaign effectiveness, and deliver interest-based promotional content.

One of our measurement partners is AppLovin Corporation (“AppLovin”). Where active, AppLovin technologies deploy tracking tags, pixels, or device identifiers.

Subject to your preference selections, data shared with AppLovin may include IP address, browser information, device IDs, browsing history, product pages viewed, cart updates, purchase conversions, geographic region, and cookie consent flags.

AppLovin processes this information for campaign attribution, ad performance optimization, fraud prevention, and personalized marketing in accordance with applicable laws. You can adjust your preferences via our Cookie Preferences tool. Learn more about AppLovin's privacy standards at: https://legal.applovin.com/privacy/

Third-Party Disclosures & Data Sharing

We only share personal data with external partners when required to run our store, process orders, fulfill legal obligations, or optimize advertising campaigns.

Authorized recipients include:

• Shopify and ecommerce hosting providers.
• Payment gateway operators and financial institutions.
• Logistics companies, couriers, and warehouse partners.
• Customer service platform providers.
• Cloud hosting and IT security providers.
• Analytics and traffic monitoring platforms.
• Advertising networks including AppLovin.
• Fraud detection and risk analysis vendors.
• Legal counsel, auditors, and financial advisors.
• Regulatory bodies or judicial authorities when legally required.

Additionally, personal data may be transferred as part of corporate mergers, asset acquisitions, or restructurings.

Shopify Platform Relationship

Our online store is hosted on Shopify, which supplies the underlying ecommerce architecture. Shopify collects and processes visitor information to securely maintain platform performance. Data submitted on lucvilea.com may be stored across Shopify's global server networks. To review Shopify's privacy practices, please visit: https://privacy.shopify.com/en

Targeted Advertising & Consumer Privacy Options

Under certain state or regional privacy statutes, sharing data for tailored marketing may be classified as a “sale” or “sharing” for targeted ads. You may opt out of these activities using our Cookie Preferences center, setting browser privacy controls like Global Privacy Control (GPC), or emailing us at service@lucvilea.com.

Marketing Email Communications

We may send promotional emails regarding LUCVILEA product announcements or discounts with your consent or where legally allowed. You can unsubscribe at any time by clicking the "unsubscribe" link included at the bottom of our emails. Non-promotional emails regarding order status, shipping, or support requests will continue normally.

Third-Party Websites & External Links

Our website may contain hyperlinks directing to external sites or third-party platforms. We do not control and are not responsible for the privacy practices of external web services. We advise reviewing their privacy terms before submitting personal data.

Protection of Minors

The lucvilea.com platform is designed for adult consumers and does not knowingly solicit or collect data from children under legal age. If you believe a minor has shared personal information with us, please notify us immediately at service@lucvilea.com so we can remove the data promptly.

Data Security Protections

We maintain appropriate physical, administrative, and technical safeguards to protect your personal information from unauthorized access, loss, or alteration. However, no internet transmission or electronic storage method can guaranteed 100% security. Please refrain from sending confidential financial card data through unencrypted email channels.

Data Retention Policies

We retain personal records only as long as necessary to fulfill the purposes for which they were collected, including order processing, dispute resolution, customer assistance, and legal or tax compliance obligations.

Your Statutory Privacy Rights

Depending on your location, you may have legal privacy rights regarding your personal records, including:

• Right of Access / Know: Request copies of personal data we maintain about you.
• Right to Erasure / Deletion: Request removal of your personal records.
• Right to Correction: Request updates to inaccurate or incomplete personal records.
• Right to Data Portability: Request a digital copy of your data in a portable format.
• Right to Object / Restrict: Request limitations on specific data processing activities.
• Right to Withdraw Consent: Revoke consent previously provided for data processing.
• Right to Opt-Out: Request to opt out of targeted advertising or data sales.

To exercise any of these rights, please contact us at service@lucvilea.com. We may verify your identity before processing your privacy request.

Cross-Border Data Transfers

Our logistics vendors, technology partners, and infrastructure servers operate internationally. Consequently, your data may be transferred and processed in locations outside your home country, secured by appropriate contractual transfer mechanisms.

Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our operational, legal, or technical practices. Revised versions will be published on this page with an updated "Last updated" date at the top.

Contact & Privacy Queries

If you have questions regarding our privacy practices or wish to submit a privacy request, please contact us using the details below:

lucvilea.com is operated by Shenzhen Titian Technology Co., Ltd., which coordinates online store management, customer service, and e-commerce fulfillment.